About White & Co.

Learn more about White & Co — Dubai’s fastest growing real estate agency built on trust, transparency, and exceptional service.

Who We Are

White & Co is a Dubai real estate brokerage built on a simple belief: property services work better when standards are higher. We are a team of experienced real estate professionals focused on delivering clear, consistent and accountable property advice across Dubai. Since launching, we’ve become one of the city’s most trusted real estate agencies by doing things properly and refusing to cut corners.

We support clients with buying, selling, renting and managing property across Dubai, including apartments, villas, commercial assets and off-plan investments. What sets us apart is not just the range of real estate services we offer, but how we deliver them. Built Better means honest advice, disciplined execution and a long-term commitment to client outcomes, not short-term transactions.

How We Work

Our brokerage is built around area specialisation. Every White & Co broker focuses on specific communities, with deep knowledge of pricing, demand and real-time market movement. This local market expertise, combined with structured processes and strong negotiation, allows us to deliver reliable results in Dubai’s fast-moving real estate market.

Our in-house services include mortgage advice, property management, short-term rentals and commercial consultancy. By keeping everything under one roof, we remove friction from the property journey. Clients benefit from clear communication, aligned teams and a joined-up real estate experience designed around their needs.

Our Mission

To raise the standard of real estate in Dubai by making the property journey clearer, more structured and more reliable. Whether supporting first-time buyers, experienced property investors or landlords managing rental portfolios, our mission is to guide every decision with confidence, insight and care.

People First

We build relationships before we close deals.

Honesty Always

No fluff, no pressure — just real advice you can trust.

Results Matter

We’re driven to deliver, and we do what we say we will.

Always Improving

We never stand still. We learn, grow, and evolve to serve you better.

Message from CEO

When we founded White & Co, the ambition was clear: to build a real estate brokerage that operated better at every level. From day one, we focused on trust, transparency and delivering real results for our clients, whether they were buying, selling or renting property in Dubai. That focus has never changed.

What began as a small, driven team has grown rapidly, but growth was never the goal in itself. Our priority has always been to protect the standards that made the business work. Our brokers are the core of White & Co and we continue to invest heavily in their training, support and development. When people are properly equipped and held to high standards, clients feel the difference in both service and outcomes.

Dubai’s real estate market is maturing and expectations are rising. Buyers, sellers and landlords now demand greater professionalism, accountability and consistency from their agents. This shift plays directly to how White & Co is built. With disciplined systems, strong local expertise and a team committed to doing things well, we are positioned to continue setting the standard for real estate services in Dubai. The future of White & Co is firmly focused on being Built Better.

Founder & CEO